Ill show you exactly how to do this in the live workshop (and when you register, Ill send you some free videos explaining more about all this). To find out more about PWs site license subscription options, please email Mike Popalardo at: mike@nextstepsmarketing.com. Book Sales Statistics - WordsRated Click here to retrieve reset your password. Did you know? It does not store any personal data. In other words, we nearly doubled the number of people clicking through to our book page by changing out the cover. Sales of westerns had the largest six-month decline, falling 20%. All of this information means that between e-readers, tablets, household computers (not to mention the 265.9 million smartphones in the US), and widely available internet access digital books and audiobooks have become a normal way to enjoy books. More than 20 years later, e-commerce sales top $800 billion. Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features. Every subcategory in juvenile fiction had a sales decline compared to the first half of 2021, with the biggest decline in the classics subcategory, where sales fell 14.4%. Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. Only one category in juvenile fiction had an increase, with sales of animals books up 14%. Travel had the largest increase, up 6.6%, and sales of religion books inched ahead 1.9%. From the consumers point of view, this shift is not necessarily a problem. PW site license members have access to PWs subscriber-only website content. A sales funnel enthusiast at heart with the mission to make online sales simple and understandable to the everyday internet user. Barnes & Noble sales 2012-2019, by commerce segment, Reasons for reading by U.S. consumers 2017, Digital Market Outlook: e-publishing user penetration U.S. 2017-2027, by format, Facebook: quarterly number of MAU (monthly active users) worldwide 2008-2023, Quarterly smartphone market share worldwide by vendor 2009-2023, Number of apps available in leading app stores Q3 2022. Thank you and oblige. Box sets are an awesome way to increase your book sales. The romance genre had the largest gain with sales up 33%. In the US there was a 66% lift in sales of children's non-fiction titles. New to PW? The high-flying graphic novels category cooled off in the period, with units down 22.7%; even with the decline, graphic novels, with unit sales of 13.8 million, was the third-largest genre in adult fiction. MailerLite email marketing software has an excellent free plan so you can get started without any cost. Here are some insights our research uncover eBooks only make up 9% of total Book industry revenue. Plus, each blog post gives you the opportunity to add more new subscribers to your list so you can email them about your book and your future books. The main focus is making that webpage or landing page as effective as possible. As it happens, the period since 2004 has been a particularly interesting time to track books. When it comes to getting book sales, some of the work needs to take place up fronteven before you write! Book sales by category As of 2022, over 788 million copies of print books are sold in the US in one year. Print sales still outweigh digital editions significantly, but digital sales increased by 750 million dollars in 2020. . But just how difficult is it to get sales especially as an independent author? One great method is to go to HelpAReporter.com (commonly known as HARO), where journalists are actively asking for information and stories. Print and digital audiobook sales drove the gains in the adult segment for the publishers who reported sales to AAP. we need to offer something of value in return for that email address. we know what the premise of the book is) but the language used gives us a better emotional connection to the characters and events that are about to unfold. Of course, we havent had the time to dig into each one so if youd like to learn more about all this (including more detail on understanding your numbers and optimising your books) then join me at YourFirst10KReaders.com. And with that, it becomes easier to turn an interested visitor into a book buyer. You can promote each book at a time, taking it in turns (e.g. Directly accessible data for 170 industries from 150+ countries That's the most since the research company . Which means removing all menus, links, and other distractions. That is, getting someones attention, keeping it, and then having them come back time and time again to buy your latest releases. For off-site access, click here. Port Washington, N.Y., November 16, 2021 Even as vaccination rates increase in the U.S., and as people spend more time outside of their homes, interest in baking at home shows no signs of abating. The romance novel sales boom continues | Fortune Book Sales in the U.S. Are Stronger Than Ever - Publishers Weekly Thanks Segun, so glad you found it helpful! Before you even start putting words down, you should do some market research on your topic, audience, and goals. Below, more on a quarter-century of book sales. She is the co-author of The Novel-Writing Training Plan, Creating Legends: How to craft characters readers adore or despise!, How to Build Your Author Platform on a Shoestring and 20 Editing Tips from Professional Writers. And, as I said, you only really want to focus on one or two at a time (so you dont get overwhelmed). According to some sources, many early self published books found widespread success through direct book selling campaigns. Manage Settings I cover everything in todays article (and a whole lot more) plus a few extras I didnt have time to include. Call:1-800 -278-2991 (outside US/Canada, call +1-847-513-6135) 8:00 am - 4:30 pm, Monday-Friday (Central). Call:1-800 -278-2991 (outside US/Canada, call +1-847-513-6135) 8:00 am - 4:30 pm, Monday-Friday (Central). According to the Book Manufacturers Institute, more than 81 percent of commercial printers expect the book market to hold steady or continue to grow over the next one to two years. For nonfiction, there are a variety of ways you can do a series. Content will cross boundaries like never before. If you keep at this every day, pretty soon youll start to get seen in multiple places by your audience, reminding them you and your book existand the more they see you, the more likely they are to buy. May 3, 2023 Retail sales data for bookstores in the United States showed that the sales of U.S. book retailers amounted to 918 million U.S. dollars in January 2023, marking an increase from. Then the bloggers agree to write an honest review of around 200 to 300 words on their blog with a link to your book on Amazon. Amazon ads? 4 Insightful Ideas for Your Bookstore Marketing | PrintRunner Blog click here to reactivate your immediate access. Buy ads to promote a landing page for preorders. Whether youre traditionally or indie published, the task of marketing your books lands squarely on your shoulders. Its interesting to note that most successful bestselling titles in the ebook category are fiction, while non-fiction dominates for hard copy sales. Frank Nguyen, Marketing Specialist at Studicus. All rights reserved. Fiction is more popular for digital downloads and e-readers. PW site license members have access to PWs subscriber-only website content. The author with 1 book needs to bring in 9.5 new readers every day to hit $1k per month. UK fiction sales climbed by a third. The first place to cast your eye will be your book pages on Amazon and the other stores. Get Your Free Book), a description of what people will get, and a signup form. PUBLISHERS WEEKLY and the PW Logo are registered trademarks of PWxyz, LLC. Audiobooks are having a moment. That is not to say these changes havent affected publishing in important ways. Get the best reports to understand your industry. This cookie is set by GDPR Cookie Consent plugin. #2 Product redesign. Now were watching the publishing industry sands shift with new innovations as streaming video platforms, next-gen celebrity book clubs, and new social media phenomena like #BookTok continue to blaze new paths for reading and learning about books. If you have a bookstore, you should focus more of your efforts on building a great . All Rights Reserved. To write a great book description, you can use one of the following formulas: For fiction: Hook ->Synopsis -> If you like XYZ book, youll like this -> Call to Action. The cookie is used to store the user consent for the cookies in the category "Performance". Hoover, of course, is one of the big beneficiaries of BookTok, and five of her books were on the top 20 list for the year to date. Five Tips to Improve Your Bookselling Efforts | iUniverse This website uses cookies to improve your experience while you navigate through the website. If you take action on one of these items at a time, even for just 15 minutes a day, over time youll see an increase in the number of books youre selling. So, in this article, I want to break down just how to go about building up your book sales to $1,000 per month (or more) - using proven strategies, tactics, and principles to help you get where you want to be. Both publishers and booksellers celebrated the news that print book sales were up 9.1 percent last year. We can expect a whole new slew of studies to help us analyze and understand this huge and continuously evolving market. New releases helped make romance the fastest-growing adult fiction genre in the first six months of the year, with sales up 34.6%. YES! The key point to remember is once you break it down into how many clicks do I need then your job gets a lot easier. You can also pay to get your book featured in book websites email newsletters, that often go out to hundreds of thousands or even millions of readers who like books like yours. Prior to BookScan, the only source for anything like market data for . To view the purposes they believe they have legitimate interest for, or to object to this data processing use the vendor list link below. Get Legitimate Reviews. If you are looking for current sales figures, you can use Amazon.com to get a general idea, although it relies on very recent numbers, so the figures are not really accurate. Those are some of my favorite traffic options. women account for 80 percent of all fiction sales in the U.S., U.K., and Canada, third highest in the nation in November 2021, majority of U.S. authors have experienced significant income declines, percentage of Americans reading e-books rose five percent.