How do you react when suddenly your customers have shipped practically everything from your facility and their supply chains are unprepared to manufacture to levels capable of replenishing stock levels? We sold them on the idea of creating a digital marketing strategy based on each stage of the marketing funnel so that we could make informed decisions to improve a lead's experience as they moved through the funnel. It's a household word in Hawaii, Guam, Micronesia, Alaska, and the South Pacific. Three years later, the decision was made to conduct a brand audit and develop a comprehensive and complementary brand strategy to propel the company forward. The Transportation Marketing & Sales Association (TMSA) announced the winners of its Trailblazers Awards program during the 2023 ELEVATE Conference in Savannah . Read Our Newsletter Destination:Excellence Newsletter, Email Newsletter Subscribe to our Newsletter, TMC Among TMSA 2023 Trailblazer Award Winners, Celebrating Juneteenth: Resources and Opportunities Surrounding TMC Terminals. ABOUT TMSA TMSA is the only association dedicated to advancing the success of marketing and sales professionals in all modes of the commercial freight transportation market. Shipwell's CMO Receives Trailblazer Award Win and Brand Innovator TransImpact, a leader in end-to-end supply chain solutions, has been recognized as a Transportation Marketing and Sales Association (TMSA) Trailblazer and Purpose Award Winner. Copyright 2022 TMSA Annual Conference | Privacy Policy | Cookies. MEASURABLE RESULTS AND OBJECTIVES ACHIEVEMENT: TForce Logistics employed drop & hook for help connecting with potential customers. The Transportation Marketing & Sales Association, Do Not Sell My Personal Data/Privacy Policy. Verst Logistics & Autumn Consulting Together, our emails saw 144 unique opens with the impressive average open rate of 45.4%. Matson, Inc. develop a corporate brand strategy to support business growth, achieve higher rates of customer acquisition and retention, position the brand effectively against competitors and as relevant in the minds of customers, increase both brand awareness and share of voice in the marketplace;help sell the intangibles, attract the right customers, employees, agents, and suppliers even amidst a market disruption, operate at the highest level of ambition for the enterprise, ML was 33 years old;its was an opportune time to review brand reputation with customers, prospects, partners, and employees, Customers are becoming more demanding and technology-focused;millennials look at brands with skepticism and often factor in a vendors social and environmental actions, Competitive landscape is in upheaval, with established players consolidating or exploiting profitable niches, and new entrants leveraging technology to disrupt and disintermediate. SRP Honors Valley Businesses Champions of Sustainability TMSA's mission is to enable sales and marketing professionals to learn and give back to the transportation and logistics industry through education, connections and resources, ultimately strengthening their individual development, their businesses and the industry-at-large. Know someone new to the industry rising to the top in Sales or Marketing? ABOUT TMSA From president and vice president to manager, director and coordinator, members are at all levels and represent all market segments including motor carriers, 3PLs, railroads, air carriers, ocean lines, port authorities, OEMs, media and suppliers. SOURCE Transportation Marketing & Sales Association (TMSA). The innovative changes must be transferable to other jurisdictions or organizations, such as best practices, model legislation, standards, etc. In 2021, The Shippers Group published a robust white paper detailing our response to the COVID-19 pandemic. The Leverage Marketing Group, on behalf of Odyssey Technology and Logistics. Small Business - LaGrange Daily News | LaGrange Daily News Think about the fundamentals. Trailblazer Awards recognize your best sales or marketing projects from the past 18 months. The drop & hook team was humbled to receive three Trailblazer Awards from the Transportation Marketing & Sales Association (TMSA). The TMSA Trailblazer Awards showcase the very best of marketing and sales in the transportation and logistics industry. TMSA, This success ultimately caught the attention of the Transportation Marketing & Sales Association and won TMC and Luminaires Consulting the 2023 TMSA Partner of the Year Award. Never in recent history has any other crisis tested the modern food and CPG supply chain like the COVID-19 pandemic. The award recognizes the best companies whose strategies proved to be aTrailblazerin the transportation and logistics industry. The TMSA Trailblazer awards showcase the very best of marketing and sales in the transportation and logistics industry. Trailer Bridge Wins Three 2023 TMSA Awards All rights reserved. RLS Logistics Small Business | Leader Publications Rising Stars are enthusiastic individuals that have proven their skill and determination in our resilient transportation and logistics industry. SAVANNAH, Ga., June 12, 2023 /PRNewswire-PRWeb/ -- The Transportation. Transportation Marketing & Sales Association Announces 2022 She surpassed the goal for new packaging deals created by 166%, increased social media followers by 50%, produced 9 videos, published 42 blog posts, contributed to more than 12 thought leadership articles, and created and executed a prolific content campaign. This year, we are pleased to celebrate the success of 27 brands for blazing a trail at their companies or in their communities.. TMSA is the only association dedicated to advancing the success of marketing and sales professionals in all modes of the commercial freight transportation market. Transportation. SOURCE Transportation Marketing & Sales Association (TMSA). Luminaries Consulting & TMC Logistics Marketing and sales inside the transportation industry continues to evolve. Inc. Marketing Mountain Mover of the Year: The TMSA Trailblazer awards showcase the very best of marketing and sales in the transportation and logistics industry. For the team sports, each conference chair will enter the results as agreed upon by the conference of those individuals eligible based on making their respective region teams. Throughout Q4, we nurtured 91 high quality B2B leads and earned 13 new first touch contacts. During the TMSAs ELEVATE Conference, Trailblazer Awards are given to showcase the very best of marketing and sales in the transportation industry. TMSA is exclusively dedicated to advancing the success of marketing and sales professionals in all modes of the commercial freight transportation market. Becky Scott, Director of Key Account Sales, Momentum Transportation, a Landstar Agent We realized early on that we didn't have the time or funds for elaborate photo shoots and video footage, at least for the launch. This campaign was unique because it offered e-commerce professionals a solution to their current supply chain challenges that included increased consumer demand in regard to speed, lack of capacity, and increased fees or rate hikes all while they faced a peak season while already managing the stress of sudden and unprecedented growth. TMSA Trailblazers. TMSA's mission is to enable sales and marketing professionals to learn and give back to the transportation and logistics industry through education, connections and resources, ultimately strengthening their individual development, their businesses and the industry-at-large. ORLANDO, Fla., June 6, 2022 /PRNewswire/ -- The Transportation Marketing & Sales Association (TMSA) announced today the winners of its inaugural Trailblazers Awards program during the 2022 . Careers Request a Quote Customer Portal. Marketing and sales inside the transportation industry continues to evolve. The TMSA Trailblazer Winners are as follows: Excellence in Sales or Marketing Campaign: A. Duie Pyle BlueGrace Logistics ITS Logistics Jacksonville Port Authority (JAXPORT) Luminaries Consulting & TMC Logistics RLS Logistics The Leverage Marketing Group & Odyssey Logistics Trailer Bridge, Inc. Verst Logistics & Sol de Naples Verst Logistics & Autumn Consulting Sol de Naples Marketing and Momentum Transportation, a Landstar Agent drop & hook drop & hook and She Drives CFI The Shippers Group. TMSA Trailblazer Award: drop & hook How Has TMC Prepared? The Transportation Marketing & Sales Association (TMSA) announced the winners of its Trailblazers Awards program during the 2023 ELEVATE Conference in Savannah. When left with a completely or partially empty distribution warehouse with rent and payroll expenses, what do you do to get back on track? TMSA Profile: Tom Collins, Outgoing TMSA President and Senior Director of Marketing, Saddle Creek Logistics Services . Recognizes leading sales and business development individuals in the industry whose achievements, performance, and vision have helped shape their company. The award honors the academic organization that has made strides in achieving excellence through energy efficiency, electric technology and incorporated innovation and sustainability in its schools. Karen Sage, Chief Marketing Officer, Shipwell TMSA Blog (3) Guidelines: Each company can nominate up to two individuals for the Rising Stars Award. Rising Stars are enthusiastic individuals that have proven their skill and determination in our resilient transportation and logistics industry. Unusual buying behavior caused by consumers concern over COVID-19 led to an unfamiliar strain on supply chains. Transportation Marketing & Sales Association Announces 2023 - Benzinga Local News; Michigan; Lansing; Jackson; Your Local Election HQ Jason Tackett, National Sales, ReedTMS Logistics, a Werner Company The panel of judges, composed of industry professionals, awarded companies and individuals based on their outstanding achievements over the last 18 months. "With our new awards program and expanded categories, the number of submissions for projects and nominations exceeded our expectations," said Courtney Keenan, TMSA Recognition Committee Chairperson and RLS Logistics Marketing and CX Manager. En vous inscrivant la newsletter, vous consentez la rception de contenus de notre part. drop & hook Examples of how they go above and beyond in their role include hitting benchmarks and KPIs, being a change agent, and initiating impactful projects in their organization or community. Transportation Marketing & Sales Association (TMSA) 4597 Great Northern Blvd #363 North Olmsted, OH 44070, 30 social post clicks, 21 organic social views. TMSA is thrilled to honor the innovative thinkers whose campaigns include topics from content marketing to diversity, equity and inclusion to recruitment to everything in between and out-of-the-box, said Jennifer Karpus-Romain, Executive Director at TMSA. Please enter a search term. Analytics: This white paper, like no other, addressed the unique challenges for 3PL warehouses at the onset of the COVID-19 pandemic. ITS Logistics These awards push beyond recognizing the top campaigns but also the people behind the brand. Cassandra McRae, Marketing Manager, A.Duie Plye, TMSA Partner of the Year: "I was blown away by the submissions this year and I am thrilled to celebrate each and ever one of them.". Trailblazer. Primary Menu. Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC. Once youve identified the business need, challenge or opportunity, you need to Transportation Marketing & Sales Association (TMSA) 4597 Great Northern Blvd #363 North Olmsted, OH 44070, Transportation Marketing & Sales Association (TMSA) Announces 2023 Trailblazers Award Winners, The Transportation Marketing & Sales Association, The Leverage Marketing Group & Odyssey Logistics, Sol de Naples Marketing and Momentum Transportation, a Landstar Agent, Marcie Vogelpohl, Marketing Manager, Verst Logistics, Karen Sage, Chief Marketing Officer, Shipwell, Ryan Mann, U.S. Director of Marketing, Lean Solutions Group, Katerina Jones, Chief Marketing Officer, Fleet Advantage, Carleen Herndon, Vice President of Business Development and Account Supervisor, MindShare Strategies and Women In Trucking Association, Jason Tackett, National Sales, ReedTMS Logistics, a Werner Company, Becky Scott, Director of Key Account Sales, Momentum Transportation, a Landstar Agent, Brandon Russo, Director of Business Development, FST Logistics.